Cisco Visual Networking Index: Forecast and Methodology, 2015–2020 White Paper Global IP Traffic, 2015–2020 (Cont.) Table 2 shows cross-tabulations of end-user segment and network type for the final year of the forecast period (2020). Consumer Internet remains the primary generator of IP traffic, but mobile data has the highest growth rate and begins to generate significant traffic by 2020 (Table 2). Consumer Business Total Internet 107 23 131 Managed IP 29 4 33 Mobile data 26 4 31 Total 162 32 194 Table 2 Exabytes per Month as of Year End 2020 Table 3 shows the same data as Table 2, but in terms of annual traffic run rates. These run rates are based on the monthly traffic at the end of 2020. Consumer Business Total Internet 1288 281 1569 Managed IP 345 52 397 Mobile data 313 54 367 Total 1947 386 2332 Table 3 Exabytes per Year as of Year End 2020 Consumer and business traffic are both dominated by Internet traffic, although business traffic is more evenly distributed across public Internet and managed IP (Table 4). Consumer Business Internet 66% 73% Managed IP 18% 13% Mobile data 16% 14% Total 100% 100% Table 4 Traffic Share by End-User Segment as of Year End 2020 © 2016 Cisco and/or its affiliates. All rights reserved. 11